Businesses can use Greet to identify authorized users for entry. Examples include hotels (for registration, room entry, etc.), office buildings, residential buildings, hospitals, schools, gyms.
Businesses can reach out to approaching customers to take orders before arrival to speed pickup. Examples include take-out restaurants, pharmacies, supermarket delis, bakeries and fish and meat counters.
Welcoming Customers by Name
Welcoming Customers by Name - Business representatives can receive alerts when customers are arriving in order to offer enhanced, VIP services such as greeting the customers by name. Banks, retail, hotels, gyms.
Businesses can send either general promotions or personalized promotions tailored to each customer as they approach, enter and move around the premises. Retailers of all kinds, supermarkets, restaurants, etc.
Behavioral Tracking - Businesses can track the arrival time and movement of Customers, Employees, Vendors, etc. to optimize operations, staffing, etc. All industries.
Two Business Problems
Problem 1 Businesses are unable to influence their customers’ purchases or user experience as they arrive, enter and move within, because they are unable to recognize these customers and unable to send them real-time texts and messages. They would like to be able to communicate at the right time and place with targeted messages.
Problem 2 For businesses with a mobile app, the mobile app is rarely open on customers’ phones, making it impossible to push messages to customers through the business’s mobile app.
Greet boasts unique, patented features which enable Greet businesses to solve problem of recognizing and sending real-time messages to registered customers. Greet can also automatically open the business’s mobile app on customer phones, thereby dramatically boosting customer use of the business’s app.
Business Use of Greet Solutions
Businesses can use Greet to monitor the arrival and movement of registered and unregistered customers, employees and vendors. As these different users arrive and move about the premises, Greet can be easily configured to trigger automatic text or in-app messages to customers, employees and managers.
Greet can enhance the customer experience on many levels. The use cases for Greet are limitless.
Identifying customers is done in a broad variety of ways, each of which has strengths and weaknesses. Conceptually these fall into three categories:
Who You Are
Human beings are unique. Our unique genetic makeup expresses itself in multiple ways including facial features and iris features, finger and palm prints. Other features such as gait and speech fall into the category of ‘Who you are”. In order to use such features to identify individuals there is typically a process whereby the subject registers their biometrics and then each time they arrive at a destination goes through a scanning process to confirm that their characteristics match the stored characteristics. This process provides great accuracy but has the following negatives:
What You Know
What You Know refers mainly to passwords. The advantage of passwords is that, unlike biometrics, they are changeable, which mitigates damage. Unfortunately human behavior undermines passwords. People tend to use passwords that are easily remembered and therefore easily hacked. They tend to use the same password in different sites and they are easy prey for fraudulent phishing schemes.
What You Have
Physical objects carried by users is the final category. Physical and electronic keys, tokens, data cards, and cell phones fall into this category.
The advantage of physical objects for authentication is that theft must either rely upon obtaining the object (e.g. a security ID) or replicating it.
Authentication through physical devices has the following negatives:
In the category of What You Have, cell phones have the following advantages: